Join our West Yorkshire LVEP

Join a stronger, more connected visitor economy

Become part of a growing network of businesses and organisations working together to make West Yorkshire a thriving visitor destination.

Free to join, Explore West Yorkshire membership connects you with the West Yorkshire Local Visitor Economy Partnership (LVEP), bringing together practical support, skills development, networking and promotional opportunities.

Across Bradford, Calderdale, Kirklees, Leeds and Wakefield, we’re creating a simpler way for businesses to engage with opportunities locally, regionally, nationally and internationally.

What does membership offer?

Training & Skills Development

Build your knowledge through sessions on accessibility, sustainability, screen tourism, international readiness and working with the travel trade. Develop skills to respond to changing visitor expectations and explore new market opportunities.

Networking & Collaboration

Connect with businesses and partners across tourism, culture, hospitality, transport and retail through a programme of networking events. Members can also explore opportunities to host events and showcase their business to the wider sector.

Travel Trade & International Opportunities

Access support to develop your offer for international visitors and explore opportunities to work with tour operators and other travel trade partners.

Press & Media Opportunities

Put your business forward for relevant press and promotional activity, including familiarisation visits and journalist and influencer itineraries, helping raise the profile of West Yorkshire and its visitor experiences.

Industry News & Updates

Stay informed through regular member newsletters sharing industry news, upcoming events, training and opportunities to get involved in regional activity.

Who can join?

Membership is open to businesses and organisations with an interest in West Yorkshire’s visitor economy. Whether you provide accommodation, run an attraction, lead tours or activities, operate a food and drink business, manage an events venue or work in retail, we’d love you to be involved.

Be part of it

Working together helps us create more opportunities for businesses and a stronger visitor economy across all five districts. Join our free membership scheme to connect, develop your business and help shape West Yorkshire’s future as a visitor destination.

Join Explore West Yorkshire for free